Privacy Policy
At Prefix Tree Limited (“we,” “us,” or “our”), we are committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, store, and protect your personal data when you interact with us — including through our website, services, and client communications.
1. Information We Collect
We may collect and process the following types of information:
- Personal Identification Information: Name, email address, phone number, job title, company name, etc.
- Technical Data: IP address, browser type, operating system, and platform.
- Cookies: Information collected via cookies and similar technologies when you visit our website. Please see our Cookie Policy for more details.
2. How We Use Your Information
We use the data we collect for purposes including:
- Improving Our Website: Understanding user behavior to optimize performance and design.
- Communication: Responding to inquiries, providing service updates, and offering support.
- Marketing: With your consent, sending occasional updates and insights about our services. You can opt out at any time.
When you visit or log in to our site, cookies and similar technologies may be used by us or our data partners to associate your activity with additional information (e.g., email or postal address). This data may be used to send relevant communications or marketing. You may opt out of this by visiting: https://app.retention.com/optout
3. Legal Basis for Processing
We process your personal data under the following legal bases:
- Legitimate Interest: For delivering and improving our services.
- Consent: For marketing activities and non-essential cookies.
- Legal Obligation: To comply with applicable laws and regulations.
4. Data Sharing and Disclosure
We do not sell your data. However, we may share it in the following circumstances:
- Trusted Service Providers: We may work with third-party vendors (e.g., cloud hosting, analytics) who are bound by confidentiality.
- Legal Requirements: We may disclose data where required by law or to protect our rights or safety.
5. Data Retention
We retain your personal data only as long as necessary for the purposes it was collected, including legal, tax, and compliance obligations. Typically, this is up to 3 years, unless a longer period is required.
6. Data Security
We implement technical and organizational measures to protect your data from unauthorized access, loss, or misuse — including encrypted connections, access restrictions, and secure storage. However, no internet transmission is ever 100% secure.
7. Your Data Protection Rights
Under the UK GDPR and relevant EU laws, you have the right to:
- Access your data
- Correct inaccurate or incomplete data
- Delete your data (with some legal exceptions)
- Restrict processing under specific circumstances
- Object to processing for marketing or legitimate interest
- Port your data in a structured, machine-readable format
To exercise these rights, contact us using the details below.
8. International Data Transfers
We may process or store data outside the UK or EEA. Where we do, we implement appropriate safeguards, such as Standard Contractual Clauses approved by the European Commission.
9. Changes to This Policy
We may update this Privacy Policy to reflect changes in law, technology, or our operations. Any updates will be posted on our website with a revised “last updated” date.
10. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact:
Prefix Tree Limited
Email: [email protected]
Last updated: July 3, 2025